Website Design Articles
A website serves as the virtual storefront for businesses, offering the first impression to potential customers. Auckland, New Zealand’s largest city, has emerged as a hub for website design, boasting a range of services from small boutique agencies to large design firms. This comprehensive guide aims to provide an in-depth […]
September 20, 2023 The evolution of web design in Auckland The evolution of web design in Auckland mirrors global trends but has its unique local flavour, shaped by the city’s vibrant tech scene and diverse cultural influences. Historically, web design in Auckland started with basic HTML pages in the late […]
Table of Contents Part I: Understanding the Basics Why Choose Auckland-based Web Designers? Key Features to Look for in a Web Design Service Cost of Web Design Services in Auckland Part II: Choosing the Right Service Top Companies Offering Small Business Web Designs in Auckland Part III: Budget-Friendly Strategies Budget-Friendly […]
Introduction Creating a website is no longer the domain of specialised tech experts; it’s a task that virtually anyone can accomplish, thanks to website builders. These incredibly useful platforms empower individuals and businesses to establish a compelling online presence without grappling with the intricacies of coding. From drag-and-drop builder interfaces […]
Tradies can’t afford to overlook the importance of a well-designed website. This guide will offer some insights to help you maximise your online presence. Why Website Design Matters for Tradies A well-designed website is crucial for tradies who want to stand out in a competitive market. Here’s why: First Impressions […]
All the right tools and skills for great Tradie Websites Web design for Tradespeople with a dollop of wisdom for […]
Latest from the Blog
Email remains one of the most effective and cost-efficient methods for small businesses to engage with their target audience, drive traffic to their website, and increase sales. As a Web Design and Marketing Consultant, I’ve seen firsthand the transformative power of a well-executed email marketing campaign. Here’s a professional guide […]
With the evolution of web analytics, Google introduced the new Google Analytics 4 (GA4), a more advanced platform tailored for a modern digital landscape. GA4 offers many features that, when utilised correctly, can provide transformative insights for small business websites. However, GA4 (Google Analytics 4) is more difficult to use […]
As an SEO consultant working closely with small business clients, I often come across the concept of ‘orphaned content.’ Orphaned content refers to pages on a website that aren’t linked to from any other page on the same site. They’re isolated, making them difficult for users and search engines to […]
Google’s Helpful Content September 2023 Update was created to incentivise content crafted specifically for human readers. This update reflects Google’s […]
Measuring the success of your small business website Establishing a digital presence is crucial for small businesses. However, creating a […]
Your website is often the first impression customers have of your business. How do you ensure your website stands out, […]
A guide to customising Woocommerce emails WooCommerce, the popular e-commerce plugin for WordPress, offers many features that make it a […]
What does technical SEO involve? There are some essential technical SEO factors everyone should know. This article aims to demystify […]
Understanding and Implementing Structured Data in WordPress Structured data, often known as schema markup, is code that helps search engines […]
SEO Articles
Introduction Importance of Web Design and SEO A website needs to be both well-designed and search engine optimised. Web design is crucial for attracting and retaining visitors, offering them an intuitive and aesthetically pleasing experience. On the other hand, SEO (Search Engine Optimisation) ensures that your well-designed website is easily […]
Table of Contents Why Small Businesses Need SEO Understanding SEO Basics Keyword Research: The Cornerstone of SEO Strategy Understanding Keyword Intent for SEO and Conversion Rates On-Page SEO Strategies: A Guide to Optimising Your Website Off-Page SEO Strategies: Boosting Your Website’s Authority and Visibility Google Business Profile Online Review for […]
There are two main areas of focus for Local SEO that do not apply to regular SEO. Local SEO – The Importance of Google My Business Your Google Knowledge Panel Setting up and updating your Google My Business listing as part of your Digital Marketing strategy is essential. Google My […]
How to Structure Your Website for SEO Website structure plays a pivotal role in determining the success of your SEO […]
How to add images to your small business blog Images can contribute a great deal to your small business SEO. […]
Here are some of the resources that I recommend to learn SEO for a WordPress Website. Rebecca Gills DIY SEO […]
Table of Contents Why Small Businesses Need SEO Understanding SEO Basics Keyword Research: The Cornerstone of SEO Strategy Understanding Keyword […]
SEO helps search engines (like Google) decide which websites to show people when they perform an online search. If those […]
Ensuring the security of your small business website is paramount. One crucial element of website security is the implementation of […]
As a WordPress Web Designer, you’re likely familiar with the importance of SEO, user experience, and website navigation. One crucial […]
Marketing Articles
Auckland, New Zealand’s largest city, is a dynamic hub for business and innovation. The article delves into the ever-changing landscape of marketing strategy in Auckland, influenced by current trends, challenges, and opportunities. It highlights the components of an effective marketing strategy, how marketing is important for success, and the tools […]
Here are some things you can do to improve your Small Business Website. Steps to improve your New Zealand small business website Harness the Power of Google Analytics and Google Search Console Google Analytics is a powerful tool that provides valuable insights into your website’s performance. Sign up for a […]
Google My Business | Google Business Profile (GBP) Google Business Profile (previously called Google My Business) is a free service that Google provides where local businesses can list details about their business. The search engine prepares a knowledge panel from the details you give and from other information about your […]
What is the Best Way to Ask for Donations on Your Website? For non-profit organisations, asking for donations through their […]
Websites
WordPress Hosting Our advice for choosing WordPress Hosting for your small business website. View case studies Request a discovery call How to choose a web host for your WordPress site Many companies offer specialised WordPress hosting and Hosting, which is suitable for WordPress. Deciding who to choose can be overwhelming. […]
Our Guide to Domain Names NZ Domain names serve as the virtual address of your online presence, be it a business, blog, or personal portfolio. Just as a physical address helps people locate your home or office, a domain name directs users to your website on the vast Internet landscape. […]
One-Page Websites This article discusses the merits of opting for a one-page business website. There is a growing trend towards one-page websites due to their simplicity, ease of use, and a focused presentation of the brand message. One-page websites are cost-effective to develop and maintain and offer an enhanced user […]
Until recently, if you wanted to build or update a WordPress website, you had to look in several different places […]
Email Hosting NZ for Small Businesses Choosing the right email hosting NZ for your company plays a vital role in […]
The Importance of Responsive Web Design: Creating Websites for All Devices With the majority of online searches now happening on […]
The design and content of a website play a pivotal role in capturing attention and conveying messages. Visual content is […]
Designing Articles
Landscaping Your Digital Space: Exploring the Different Types of Website Design and Their Functions Just like a well-designed garden, a website’s layout, structure, and aesthetics play a crucial role in creating a pleasant and engaging user experience. Just like various landscaping styles cater to different preferences and purposes, website design […]
Having an outdated website can be detrimental to your business. As a WordPress Web Designer, this guide aims to shed light on the pressing need for website redesign. We’ll delve into the pitfalls of obsolete design, the repercussions of poor user experience, and the challenges outdated SEO practices can pose. […]
Are you considering a Nonprofit Website Redesign? Some reasons to consider a redesign Is your website fulfilling its purpose? Is […]
Are you considering a website redesign? Here are checklists to help you. You can also read our Website Redesign Tips. […]
Are You Considering a Website Redesign? Here are some tips. Redesigning your website is a crucial decision that can enhance […]
More Website Design Articles
It’s a well-known fact that people shop with their eyes, which means that they’re more likely to buy from your ecommerce […]
Build Your Own Website Offering the option for the business owners who want a more collaborative approach in creating their […]
A guide to Building a Website for a Charity using WordPress, step-by-step. A well-designed and functional website is crucial for […]
The Genesis Framework In 2009, I started building WordPress websites professionally. I was very fortunate to purchase a package of […]
WordPress Website Security Website security is about balancing the need to make your website secure with the ease of using […]
Custom ingredients for affordable website design Website designing on a shoestring budget with a dollop of wisdom for growing your […]
Equip yourself to choose the best web designer Choosing the right web designer for your project is crucial to achieving […]
Top Tips for Getting the Best Value for Money When Purchasing Web Design Services Having an effective and visually appealing […]
Table of Contents What is Professional Web Design The Pitfalls of DIY and the Value of Professional Web Design Elements […]
Website builders such as Wix and Weebly offer out-of-the-box solutions. Those solutions can be a great place to start. However, […]