Wordpress Articles

Using Complementary Services in Small Businesses for Resiliency and Growth Resilience and growth are two primary metrics by which the success of a small business is measured. While multiple factors influence these aspects, one powerful strategy often overlooked is incorporating complementary services-either by partnering with other businesses or offering them […]

How to create a content marketing strategy for your small business website As a WordPress web design and SEO consultant, I’ve worked with small businesses across various industries. One recurring theme is the need for a solid content marketing strategy. Content marketing is not just about creating quality content; it’s […]

FAQ Accordions for SEO on Individual Pages Discover the strategic use of FAQs on individual pages & the benefits they offer for user experience & search engine performance. Let’s delve into the benefits and best practices of this approach. Why do we recommend the strategic use of FAQs? Enhanced User […]

The security of your small business website A WordPress Web Designer’s Perspective Safeguarding your small business website has never been more critical. As a WordPress Web Designer, I’ve encountered issues that business owners often overlook in website security. From experience, I can tell you that your website is only as […]

What Are Google Business Profile Categories? Definition and Explanation Google Business Profile Categories serve as identifiers that help define a business’s specific services or products. These categories are crucial for helping Google understand what your business does, which helps the search engine decide when to display your business profile in […]

The Importance of Long Tail Keywords Long tail keywords are essential to understand for  Search Engine Optimization (SEO). These are specific,  longer phrases that internet users are likely to use when they’re closer to the point of purchase or using voice search. This article will explore the importance of long-tail […]

A Guide to Sending Emails In New Zealand, the Unsolicited Electronic Messages Act 2007 governs sending spam emails. The Department of Internal Affairs enforces the Act and aims to regulate the sending of ‘unsolicited commercial electronic messages.’ This law applies to messages sent to, from, or within New Zealand and […]

Email remains a staple for both personal and business correspondence. As a WordPress web designer, you may often focus on the aesthetics and functionality of websites but overlook an equally important aspect: webmail. Understanding webmail is crucial for you and your clients who seek a seamless way to manage their […]

Is WordPress a Good Option for a Charity Website? WordPress is often a popular choice when considering website options due to its user-friendly interface, versatility, and extensive plugin ecosystem. However, WordPress has pros and cons when creating a charity website like any platform. In this article, we will explore the […]

Having a website is a necessity for every small business. But one of the most frequent questions I get asked as a web designer is, “How much should a small business spend on a website?” The answer is not one-size-fits-all, but with an understanding of the key elements and their […]