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Should I Sell on Etsy or Woocommerce or Both?

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etsy or woocommerce for selling your creationsIf you are a crafter or a creative person and planning to sell items online, then you have several options for setting up your online shop. But the two best choices are probably Etsy or WordPress with WooCommerce.

Both have their advantages and disadvantages, so here’s a quick rundown:

Etsy is an online marketplace where you set up your shop among others

Advantages:

Disadvantages:

WooCommerce is a plugin that allows you to add a shop to an existing website

Advantages:

Disadvantages:

So which should you choose?

The chances are that you may already have a website or blog set up to promote your crafting business. If you really plan to make money from selling your products having a website to promote yourself is a good idea in the long run. So you could leap straight in with WooCommerce.

But, if you don’t have a website yet; if your website is not with WordPress; or it is but you do not feel you have the technical skills needed then Etsy is a good starting point.

If you are new to the online shopping market I’d recommend Etsy even if you do have an existing website. It can be a good way to test the water. If your Etsy shop is successful then I would consider switching to WooCommerce to give you more control over branding and image. You can manually copy your Etsy products over or use an importer plugin to do it for you. The WooCommerce Etsy Importer by Omniwp is highly recommended for this.

Of course, you could always consider running both stores if you have the time. This would increase your market reach dramatically. You can market your own website and store, but will also show up whenever someone searched Etsy for relevant products.

 

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